Effective copywriting solutions for your business
Copywriting is the key to creating content that attracts, informs and engages your audience. Whether you need text for a website, advertising messages or blog articles, professional copywriting can turn visitors into customers.
What is copywriting and why is it important for your business
Copywriting is the art of writing content that not only informs but also inspires action. From well-written product descriptions to compelling marketing copy, quality copy is the foundation of successful customer communication. They improve your business' online visibility and create a strong connection with your audience.
SEO optimized copywriting is the process of creating copy that not only impresses the reader, but also search engines like Google. Incorporating keywords, meta descriptions and proper content structure are essential elements to achieving better rankings and increasing organic traffic to your website.
We are good at:
Blog posts
Custom, seo-friendly blog articles that will help your website rank higher.
SEO content writing
Get your websites metadata, on-page content and product descriptions the right way!
Social media content
Short texts with clear messages that reach your desired audience.
According to Forbes, well-constructed copywriting can increase conversions by up to 113%. This means that quality copywriting is key to capturing consumers' attention and converting them into your customers.
A study published by Search Engine Journal shows that websites with quality copywriting are more likely to rank higher in Google search results. About 72% of marketers believe that quality copywriting is the most important factor for successful SEO.
According to statistics from the Content Marketing Institute, 61% of consumers say they are more likely to buy from brands that provide personalized, relevant and interesting content. This means that well-written copywriting can increase customer loyalty and drive more sales.
-
1. What are the possible Google advertising options?The three main and most used campaign types in Google Ads are: - Search campaign - Display campaign - Video campaign Choosing the right type of campaign varies according to the goals, needs and strategy of each business.
-
2. How much does Google Ads cost?The cost to advertise on Google ads can depend on several factors - competition, industry, and business goals. One of Google's advantages is that costs can be controlled on several levels. The daily budget is determined by the formula: monthly budget / average number of days in a month = average daily budget. For example, with a monthly budget of 600€ / 30.4 (average days in the month) = 19€/day. Researching the keywords you want to advertise on plays an extremely large role in determining your budget.
-
3. How long before I see results from a Google Ads ads?This issue is strictly individual to each business and industry. There are many factors that determine how quickly results can be seen - proper setup, advertising messages, offers, website and last but not least - budget. Typically (but not always) Search campaigns take up to 1-2 weeks to see results, whereas Display campaigns can take longer. For brand new advertising accounts, it can take up to 3 months with proper maintenance and optimization to see solid results.
-
4. What is the minimum budget to start with in Google Ads?There is no minimum budget threshold for advertising on Google Ads. After researching your desired keywords, a budget that is suitable can be suggested. You can always start with a smaller budget and then increase as needed.
-
5. Is it worth advertising on Google Ads?Success in Google Ads depends on factors such as competition in your business, the service/product you offer, your website, etc. When properly setup and managed, Google Ads is a great opportunity to reach new customers and increase your sales.